SaaS Offerings Aimed at Helping SMBs Gain and Retain Customers
Consistent with Intuit's connected services strategy, Demandforce accelerates Intuit's expansion into high-value SaaS products for SMBs. Demandforce's email, mobile and social tools, such as online reviews, help SMBs better communicate with their customers and drive higher retention and growth in their businesses. The company has achieved strong traction in industries like dental, automotive, spas and salons, optometry and chiropractors, with considerable opportunity for growth.
"Demandforce sits at the sweet spot of Intuit's SMB customer base and is
consistent with our goal to help our customers save time and make
money," said
Once the transaction closes, Demandforce will become a new division in
Intuit's
"We believe this transaction greatly benefits Intuit and Demandforce's customers, partners, employees and shareholders," said Berry. "Intuit is one of the most respected companies and brands serving SMBs and represents a great opportunity to continue our rapid growth and expansion into new markets."
Terms
The cash transaction, valued at approximately
About
Founded in 1983, Intuit had annual revenue of
Intuit and the Intuit logo, among others, are registered trademarks
and/or registered service marks of
Cautions About Forward-looking Statements
This news release includes forward-looking statements, which are subject to safe harbors created under the U.S. federal securities laws. All statements included in this press release that address activities, events or developments that Intuit expects, believes or anticipates will or may occur in the future are forward-looking statements, including, particularly, the expected effect of the transaction on Intuit's earnings, statements about the potential benefits of the proposed transaction to Intuit, the anticipated reach, capabilities and opportunities of the combined company, the ability to provide new services and products to customers, the ability to integrate capabilities, the expected benefits to current and potential customers, and the expected closing of the proposed transaction. All forward-looking statements are based on the opinions and estimates of Intuit's management at the time the statements are made and are subject to risks and uncertainties that could cause actual results to differ materially from those anticipated in the forward-looking statements.
These risks and uncertainties include: the risk that the transaction is
not consummated or is not consummated within the expected timeframe; the
risk that governmental approvals of the acquisition are not obtained on
the proposed terms and schedule; the risk that the expected benefits of
the proposed acquisition are not realized; and the risk that disruption
from the transaction may make it more difficult to maintain
relationships with customers, employees, partners or suppliers. For
information regarding risks related to Intuit, see discussion of risks
and other factors in documents filed by Intuit with the
matthew_rhodes@intuit.com
diane_carlini@intuit.com
Heather_mclellan@intuit.com
Source:
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